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9 Reasons You Need a Website to Succeed
Having a website is like opening a door and inviting potential customers into your business.
So…Why does YOUR business need a website?
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24/7 Spokesperson.
Visitors can get to know you and your products better through your website at their convenience, 24 hours a day, 7 days a week, 365 days a year.
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Expands your reach.
People from across the street and across the border have access to your products and services from the comfort of their own space.
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Increases the effectiveness of your advertising.
Including your website information in your print advertising can help generate more interest towards your dynamic content found on your website, which can help you better, get your message across.
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Gathers feedback.
Use forms, email and social media like Facebook and Twitter to allow your clients to communicate with you.
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Communicates effectively.
Web–based communication and email communication are cost–effective and time–saving devices.
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Get noticed.
Having a well–built website will increase the visibility of your site to the search engines that people use to find what they are looking for. Your site should not only be creative, but also be search engine friendly, so that clients can find you.
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Sells directly and all the time.
eCommerce can dramatically reduce expensive overhead while delivering a 24/7 ‘sales force’. Because, not only can you sell your products, your website gives you the opportunity to distinguish your company or organization to your client.
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Reaching today’s consumer.
Today’s emerging generation has never known life without a digital world of connection. According to stats (and who doesn’t like statistics?), over 94% of Canada’s population is online, so add the growth of social media to that and it becomes evident that without a credible web presence, you don’t exist for an expanding segment of your target market.
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Levels competitive playing field.
The sooner you gain a presence on the web, the better. Your competitors know this too. Increasingly, your clients (and potential clients) are making their decisions based on the standard of your website. A usable and engaging website can help to level the playing field between small and large companies.
